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A central focus was building anticipation ahead of the event and getting the Unik Boxing community curious through targeted content. What began as a local boxing event became a date people looked forward to.
For Unik Boxing, we produced video content before, during, and after the event. Our goal was to build anticipation for fight night and authentically capture the atmosphere of the sold-out venue.
We covered the second edition of Unik Boxing featuring local hero Vahram Khudeda, multiple-time Swiss welterweight champion, in his converted warehouse on Bolligenstrasse. From the preparation phase through the pro and amateur fights to the final bell, we owned the entire video production.
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From the production came content that captures the raw, unfiltered atmosphere of the warehouse and the tension of fight night. Our goal was to make that feeling tangible even for those who couldn't be there live.
